Sales Aid Matrix

This interactive quick reference guide covers key products and provides:

  • Elevator pitches
  • Opening questions
  • Key benefits
  • Other facts & research

It’s the perfect introduction for a new starter with helpful prompts for your sales teams.

Access the tool

Displace the Competition

Find specific vendor battle cards & displacement campaigns:

  • Check Point battle card & campaign
  • Cisco & Meraki battle cards
  • Watchguard battle card
  • Sonicwall battle card 
  • Sophos battle card & campaign

Check the Partner portal for more competitive content and use CTAPs to help displace incumbent vendors.

View Battle Cards

Differences Battle Card

The latest Fortinet Difference Battle Card for

  • Key differentiators
  • Target contacts & pitches
  • Competitve landscape

Qualifying questions in the following focus areas: Network Security, Multi-Cloud Security, Endpoint Security, Email Security, Web App Security, Secure Unified Access, ATP and Management Analytics

Download Differences Battlecard

Retail Battle Card

Explains the SD-WAN value proposition for the retail market plus

  • Elevator Pitch
  • Customer examples
  • Pain Points

Plus executive overview, solution overview, target market and key audience persona’s, value proposition and qualifying questions.

Download Retail Battle Card